European poultry industry faces environ
EU Poultry meat supply EU 27 (000 tons)
Consumption per capita (kg)
Rate of self sufficiency (%)
Source: MEG to Eurostat and national statistics. 2011.
European production has risen over the last three years,
as have the bloc's exports.
at EU level, and fair
The Association of Poultry
Processors and Poultry Trade in
the EU Countries, AVEC, has released its
annual report for 2010-2011. The report
details an industry under increasing
environmental, regulatory and trade
pressure, with numerous obstacles to
While poultry may be the most
sustainable meat produced in the EU,
total EU production is not forecast
to increase over the decade ahead,
says the association. The European
industry finds itself in a position
where it is increasingly challenged
by imports threatening long-term
European food security, unevenly
applied food safety and welfare
legislation and increasing feed prices.
The welfare requirements
imposed on European producers
continue to increase, however, there
remains a belief that new rules and
their implementation are not always
worked out in the best possible way.
Rules for the maximum stocking
density of animals came into force in the
EU in June 2010 under Directive 43/2007.
These rules also covered feeding and
drinking facilities, ventilation, heating
light, litter, noise, record keeping,
training and surgical intervention.