In the future, if you’re going
to be one of the global leaders,
getting into poultry and/or pork is
not optional, it’s mandatory.
What’s ahead for poultry? Expect
to see more newcomers and
consolidation in this business. ◻
you would need to be in the
US, Brazil and China.
Paul Aho, Poultry
Perspective
❯ WATT editors Chris Wright and
Tara Leitner contributed reporting to
this article.
The poultry imperative
Finally, Desouzart observes that
world meat intake is moving towards
poultry. The trend is being helped
because the people in developing
countries are moving to more animal
protein, particularly poultry meat,
which is a;ordable. At the same time,
consumption in developed countries
is stagnating or even declining.
“The future of the food industry
is not with those who are overeating
but with those who do not eat. Africa
and Asia shall account for almost 90%
of the world demographic growth
from today to 2050,” he said.
Desouzart projects that poultry
production will surpass swine
production around 2016, or even
2015 if China faces new animal health
issues with its pork herd.
For beef companies wanting to
avoid niche status, Desouzart said,
✷ JBS/Pilgrims' merger
Jim Budzynski talks about
the JBS/Pilgrim's merger
with Gary Thornton.
WATT Radio: Poultry
podcast series
✷ Turnaround at
Pilgrim's Pride
Winston Mar, managing
director at CRG Partners, talks
with Gary Thornton about the
turnaround at Pilgrim’s Pride
and its emergence
from bankruptcy.
www.WATTAgNet.
com/ 11421.html
Visit us at VIV Europe 2010
