Poultry International - June 2018 - 28
28 ❙ PoultryInternational
Poultry veterinary provision
undergoing significant change
Whether through advances in science or changes to working
attitudes, what poultry producers can expect from the veterinary
sector is undergoing significant change.
mean that poultry producers will be able to expect
more from veterinarians, while concerns over welfare
and antibiotic resistance may alter on-farm practices.
Changing attitudes to careers and work/life balance
among younger generations may affect how services are
sought and delivered.
Innovation in working practices will be accompanied
by the products and services offered by animal health
companies, which are looking at working in new ways
to help boost livestock producers' output.
Despite ongoing changes to how flock and herd
health is managed, there remains significant room for
improvement, delegates at Animal Health Investment
Europe were told, particularly because 20 percent of
livestock production is still lost to death and disease.
How veterinarians interact
with livestock producers will
increasingly change, not only
as new technologies come to
market, but also as working
patterns shift. budabarI Bigstock.com
The relationships between poultry producers, veterinarians and animal health companies can be expected
to alter significantly over the years ahead as, like animal
protein production, veterinary practices and veterinary
medicine companies undergo significant change.
New technologies and advances in science may
Need for closer collaboration
According to Kristin Bloink, global research and external innovation with Elanco Animal Health, all players in the animal food production chain need to work
together to ensure animal production is ethical, has
high standards of care and uses antibiotics responsibly.
Where animal welfare is concerned, it is a key element
for success in food animal production systems, which
relies on achieving a balance between welfare, productivity and market access.
To help achieve these goals while raising productivity, animal health companies are looking at new ways
of innovating, she said, and bringing new products and
www.WATTAgNet.com ❙ June 2018