Poultry International - June 2018 - 2

2 ❙ PoultryInternational

EDITOR'S COMMENT

BY

MARK CLEMENTS

All change as 2018 is half behind us

YEARS

CORPORATE HEADQUARTERS
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Tel: +1 815 966 5400

Publisher, International: Greg Watt
gwatt@wattglobal.com

The June edition of Poultry International brings you the results of
our exclusive annual Nutrition & Feed Survey.
Grain cost and quality were cited as the key challenges by respondents looking to the year ahead, but when asked which trend
would have the greatest impact on feed formulation, and ultimately
profits, almost half cited restrictions on antibiotics.
Seventeen percent also responded that slower-growing chickens
would pose a challenge, while 16 percent reported that they were grappling with cage-free
production.
More detail from the survey's findings is available across the following pages, but what
comes across clearly from the results is that consumer preferences are changing, that this is
affecting how birds are produced, and therefore changing how what they eat is formulated.
We also bring you an outlook for global trade in poultry, which suggests that there are
a good few storm clouds on the horizon that may disrupt who is trading with whom and
disrupt prices significantly. While predicting the future is never risk-free, forewarned is
forearmed.
And speaking of change and relationships, we also look at how the provision of veterinary medicines and veterinary services is changing, and how this change is expected to increase in the future. New working relationships and changing aspirations within the animal
health sector will increasingly impact how goods and services are provided to poultry producers.

Follow Mark Clements in his blog
www.WATTAgNet.com/MarkClements.html

Change is also evident in our look at new UK player Avara, which through the merger
of two existing business has become the UK's third-largest poultry producer, and better
placed to respond to the ever changing consumer landscape.
We also welcome a new guest author this month, and look forward over the coming
months to bringing you his insights; in this edition Jan Henriksen, CEO of Aviagen, examines why chicken is the sustainable meat.
Continuing with the theme of sustainability theme, we also look at waste water treatment in the USA. ■

Executive VP/Publisher
Global Petfood and Events:

Steve Akins; sakins@wattglobal.com

VP/Director of Data Development: Bruce Plantz
bplantz@wattglobal.com

Director of Content: Terrence O'Keefe
tokeefe@wattglobal.com

Director of Global Agribusiness Sales
Jeff Miller; jmiller@wattglobal.com

EDITORIAL TEAM
Editor: Mark Clements

mclements@wattglobal.com
Tel: +44 7866 475 388

Digital Content Director: Tara Loszach
Associate Editor: Ann Reus
Associate Editor: Cindy Burgos
Staff Reporter: Roy Graber
Agriculture Reporter: Austin Alonzo
Social Media & SEO Editor: Kathleen McLaughlin

ART/PRODUCTION TEAM
Senior Art Director: Tess Stukenberg
Production Manager: Jim Riedl
jriedl@wattglobal.com

Advertising Production Coordinator:
Connie Miller

SALES TEAM

Northern Europe, Asia, Africa
Frans Willem van Beemen

fvanbeemen@wattglobal.com
Tel: +31 344 653 442; Fax:+31 344 653 261

Southern Europe, Latin America
Tineke van Spanje

tvanspanje@wattglobal.com
Tel: +31 495 526 155; Fax: +31 495 525 126

Southeast Asia
Dingding Li, dingdingli@vip.163.com;
Tel: +86 137 640 39062

USA/Canada
Pam Ballard, pballard@wattglobal.com

Tel: +1 815 966 5576; Fax: +1 815 968 0941
Mary Harris, mharris@wattglobal.com
Tel: +1 815 980 5938; Fax: +1 847 908 7551

Community
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www.youtube.com/WATTPoultryTV

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www.linkedin.com/groups/WATT-AgNet-4855866

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Table of Contents for the Digital Edition of Poultry International - June 2018

Poultry International - June 2018
Contents
Editor’s Comment
News
2018 Poultry Nutrition & Feed Survey: Poultry feed formulations driven by consumers, market
Global poultry trade may become turbulent in 2018
Newly formed Avara takes third spot in UK poultry sector
Why chicken is the sustainable meat option
Poultry veterinary provision undergoing signifi cant change
8 considerations for cage-free laying hen nutrition
Taking the extra steps for poultry wastewater reuse
6 poultry processing tips to improve carcass quality
Products
Marketplace
Poultry International - June 2018 - CT1
Poultry International - June 2018 - CT2
Poultry International - June 2018 - Poultry International - June 2018
Poultry International - June 2018 - Cover2
Poultry International - June 2018 - BB1
Poultry International - June 2018 - BB2
Poultry International - June 2018 - Contents
Poultry International - June 2018 - Editor’s Comment
Poultry International - June 2018 - 3
Poultry International - June 2018 - News
Poultry International - June 2018 - 5
Poultry International - June 2018 - 2018 Poultry Nutrition & Feed Survey: Poultry feed formulations driven by consumers, market
Poultry International - June 2018 - 7
Poultry International - June 2018 - 8
Poultry International - June 2018 - 9
Poultry International - June 2018 - 10
Poultry International - June 2018 - 11
Poultry International - June 2018 - 12
Poultry International - June 2018 - 13
Poultry International - June 2018 - 14
Poultry International - June 2018 - 15
Poultry International - June 2018 - 16
Poultry International - June 2018 - 17
Poultry International - June 2018 - Global poultry trade may become turbulent in 2018
Poultry International - June 2018 - 19
Poultry International - June 2018 - Newly formed Avara takes third spot in UK poultry sector
Poultry International - June 2018 - 21
Poultry International - June 2018 - 22
Poultry International - June 2018 - 23
Poultry International - June 2018 - 24
Poultry International - June 2018 - 25
Poultry International - June 2018 - Why chicken is the sustainable meat option
Poultry International - June 2018 - 27
Poultry International - June 2018 - Poultry veterinary provision undergoing signifi cant change
Poultry International - June 2018 - 29
Poultry International - June 2018 - 8 considerations for cage-free laying hen nutrition
Poultry International - June 2018 - 31
Poultry International - June 2018 - 32
Poultry International - June 2018 - 33
Poultry International - June 2018 - 34
Poultry International - June 2018 - 35
Poultry International - June 2018 - Taking the extra steps for poultry wastewater reuse
Poultry International - June 2018 - 37
Poultry International - June 2018 - 38
Poultry International - June 2018 - 39
Poultry International - June 2018 - 6 poultry processing tips to improve carcass quality
Poultry International - June 2018 - 41
Poultry International - June 2018 - 42
Poultry International - June 2018 - Marketplace
Poultry International - June 2018 - 44
Poultry International - June 2018 - Cover3
Poultry International - June 2018 - Cover4
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