Poultry International - March 2018 - 28
28 ❙ PoultryInternational
TIPS FOR FEEDING CHICKENS
what is locally accepted as higher quality if one is to create a
niche market for poultry products.
International or local suppliers?
Local suppliers of nutrition products, be it complete
feeds or supplements, often know what is best for a startup business. Such knowledge comes with a price, which is
included in the price of products. If such a local supplier
can be trusted for their advice, then this is the most sound
investment. Otherwise, an international supplier might be
a more safe approach, although if volume of business is
insignificant, access to talented and knowledgeable technical staff might be difficult. Luckily, some such firms have a
separate department or line of feeds that cater to the needs
of small farmers.
Bob's your uncle
If you know of anyone who has succeeded in what you
want to do, then ask them to hire you without a salary for as
long as you can afford. Being paid is even better, but not always possible, especially with successful poultry producers.
Learning first-hand how this business works will provide
invaluable knowledge that will save you time, money and effort. But make sure you make your intentions clear and also
ensure you are not trying to learn from someone who will
end up being your competition in the same market.
Attend a local farm school
For those young enough, in age or heart, going to school
- a farm school - is perhaps the best way to learn things
right from the very beginning. It might not be a bad idea for
large international companies to offer such classes, longdistance, to potential customers. This service - paid or free
of charge - can be provided not only by nutrition suppliers,
but also by those who cater to health, management, facilities and genetics. It would be best if local governments had
the insight to divert the minimum funds required to set up
such schools, but with politics involved, we all know why
such attempts rarely succeed.
An international consultant should be the last person to give you advice for a small start-up local poultry
farm. This is because such a person does not know all
the variables needed to make a professional proposal
as to what is best for each such effort. The best advice
I keep offering, almost daily through emails, and now
I must repeat here, is to find someone who knows local
conditions. International advisers are best in consulting large firms that employ the latest state-of-the-art
technologies, genetics, management, facilities and
health procedures in commercial settings. They might
be knowledgeable for a couple of countries, but not all
of them! So, finding the right person to be your mentor
remains priority one. ■
www.WATTAgNet.com ❙ March 2018