Poultry International - September 2017 - 22

22 ❙ PoultryInternational
7 HABITS OF SUCCESSFUL BROILER PRODUCERS
the value of nutrition (60 to 70
percent of total cost) will trust
this sensitive aspect of business
to the hands of a qualified nutritionist. These broiler producers
tend to work with nutritionists
who think conservatively when it
comes to setting up a farm-wide
nutrition program, but at the
same time insist on being given
the ability to test certain ideas
(additives, nutrient levels, feeding schemes, etc.) on a smaller
(test) population of one of the
buildings or farms. Challenging
nutrition principles is one of the

characteristics of any successful
nutritionist.

3

Speaking of professionals, we must also address
the issue of health/diseases, and
for that we need veterinarian.
Seeking the advice of a local
veterinary clinic or shop might
be a good starting point, and an
inexpensive one if you also buy
some medicines from there, but
this is not what top producers
do. They usually work with a
specialized professional or clinic
that works habitually with simi-

larly sized producers. This helps
them to know and expect problems so that they focus more on
prevention rather than treatment.
Top producers pay more to vet
services, but less on treatments,
hence their total health bill is
low. Plus, healthy birds grow
faster and super efficiently!
Seeking the advice of a local veterinary clinic might be a
good starting point, but this is
not what top producers do.

4

As broilers require the simplest in terms of facilities,
compared to other farmed animals, buying the least expensive
or the most durable is something
seen equally among top producers. What I can say is that those
buying on the low tend to factor
in the fact that such facilities and
equipment will last less. In my
opinion, this separates them from
unsuccessful producers who tend
to overuse low-cost facilities and
equipment, spending at the end
more money, energy and time in
repairs and, of course, lost productivity and profitability.

5

In terms of personal time,
top producers don't focus
on everyday routine items, not
even in solving crises that happen every day that become
routine. Effective producers
tend to look at the forest, not at
the tree - they review annual
performance data, make long-

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Table of Contents for the Digital Edition of Poultry International - September 2017

Poultry International - September 2017
Contents
Editor’s Comment
News
Brazilian meat exports recovering from ‘weak flesh’ crisis
Avian influenza slows EU poultry industry growth
100TH YEAR SERIES: Sustainable poultry production driving industry advances
Ghana poultry farm’s integration model trains community
Poultry Africa 2017 to tackle continent’s changing needs
7 habits of successful broiler producers
New cage-free layer housing may lower production costs
Why good broiler litter management improves performance
3 tips to minimize broiler house odor, dust emissions
Poultry plants increasing profits with circular model
Products
Marketplace
Advertisers’ Index
Poultry International - September 2017 - BB1
Poultry International - September 2017 - BB2
Poultry International - September 2017 - Poultry International - September 2017
Poultry International - September 2017 - Cover2
Poultry International - September 2017 - Contents
Poultry International - September 2017 - Editor’s Comment
Poultry International - September 2017 - 3
Poultry International - September 2017 - News
Poultry International - September 2017 - 5
Poultry International - September 2017 - Brazilian meat exports recovering from ‘weak flesh’ crisis
Poultry International - September 2017 - 7
Poultry International - September 2017 - 8
Poultry International - September 2017 - 9
Poultry International - September 2017 - Avian influenza slows EU poultry industry growth
Poultry International - September 2017 - 11
Poultry International - September 2017 - 100TH YEAR SERIES: Sustainable poultry production driving industry advances
Poultry International - September 2017 - 13
Poultry International - September 2017 - 14
Poultry International - September 2017 - 15
Poultry International - September 2017 - Ghana poultry farm’s integration model trains community
Poultry International - September 2017 - 17
Poultry International - September 2017 - Poultry Africa 2017 to tackle continent’s changing needs
Poultry International - September 2017 - 19
Poultry International - September 2017 - 7 habits of successful broiler producers
Poultry International - September 2017 - 21
Poultry International - September 2017 - 22
Poultry International - September 2017 - 23
Poultry International - September 2017 - New cage-free layer housing may lower production costs
Poultry International - September 2017 - 25
Poultry International - September 2017 - 26
Poultry International - September 2017 - 27
Poultry International - September 2017 - Why good broiler litter management improves performance
Poultry International - September 2017 - 29
Poultry International - September 2017 - 3 tips to minimize broiler house odor, dust emissions
Poultry International - September 2017 - 31
Poultry International - September 2017 - Poultry plants increasing profits with circular model
Poultry International - September 2017 - 33
Poultry International - September 2017 - 34
Poultry International - September 2017 - Marketplace
Poultry International - September 2017 - Advertisers’ Index
Poultry International - September 2017 - Cover3
Poultry International - September 2017 - Cover4
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