Poultry International - April 2017 - 18

18 ❙ PoultryInternational
YEARS

GUT HEALTH ADDITIVES
This is at least something to discuss with probiotic
suppliers. In fact, there are already products that claim
antimicrobial action against Salmonella. They are based
on yeasts and bacteria. Here the keyword is antimicrobial peptides, also
known as "bacterial
or yeast biological
warfare." There is
still much work to be
done, but the beginning is interesting
and very promising.
Questions remain,
and the most important one is whether
these antimicrobial peptides are similar to the very same
antibiotics being banned. If yes, then I foresee a quick
death to this technology, as we will be coming back to
the original problem of enhancing bacterial resistance to
human antibiotics. I do not believe this will be the case,
but it is worth investigating before misinformation causes
misregulation.

MOST
EXPERTS
BELIEVE
BUSINESS
will continue
as usual, but
I disagree.

4

New drugs will emerge

If we were a pharmaceutical company
sitting on millions of research dollars and
employing the best minds available, we would
definitely not want to sit idle watching our antibiotic business being overtaken by gut health additives, especially
now that they are still not 100 percent effective in replacing our banned antibiotics, right? But what could we do?
Should we use our ample resources to find new molecules,
new drugs that could be used in animals without causing
resistance to human-level antibiotics? And while we do
that, would it not pay to launch a massive campaign to inform everyone about how harmless our new products will

be and how inexpensive and effective they will be when
used properly? 
A dream, you say? Indeed, it is a dream that cannot be
easily transformed into reality, and this is why most antibiotic suppliers are buying into gut health additives, trying
to maintain their clientele and recover part of their business - but they will fail as this is not their core expertise.
For a few visionaries, this is not a dream but rather a challenge. Indeed, some are already working hard to find these
"nonantibiotic" drugs. Some preliminary signs indicate
that the dream will materialize, but there is still no estimated time of "arrival." Could this be the long-term solution to gut health management?

What to do in case of a disaster?
As mentioned, most experts believe business will continue as usual, but I disagree. I believe we will see a new
upheaval in the gut health business, most likely caused by
probiotics or new drugs. In this scenario, most current gut
health additives will become obsolete, and the change will
be a rapid one.
To guard against such an unpleasant scenario, some
additive suppliers are looking into what benefits their
products have beyond the boundaries of gut health. Others
try to create a niche for their class of additives by tying
them up with a feed formulation matrix variable - an
almost impossible task. Others work hard to make their
additives so effective or multitasking that they become
indispensable. All of them, however, are aware of the
impending danger, and in their minds there is a pressing
question: how to make their additive(s) as successful as
phytase - something the computer picks up automatically. But even the successful enzyme phytase faces an
uncertain future; what if phosphates become cheap again?
Impossible, you say? Perhaps, as impossible as antibiotics
coming back? We shall soon see. ■

This is the fourth article in WATT Global Media's 100-year anniversary series, which looks at key drivers that will
shape the future of the worldwide poultry industry.
www.WATTAgNet.com ❙ April 2017


http://www.WATTAgNet.com

Table of Contents for the Digital Edition of Poultry International - April 2017

Poultry International - April 2017
Contents
Editor’s Comment
News
Russian broiler producers facing flat growth in 2017
VIV Russia to showcase industry’s developments
Who will supply China’s growing appetite for poultry?
Gut health additives: four possible future scenarios
11 mycotoxin survey lessons to reduce poultry feed risks
When to use natural betaine in poultry diets
Reducing poultry processing waste maximizes yield, profits
Products
Marketplace
Advertisers’ Index
Poultry International - April 2017 - Poultry International - April 2017
Poultry International - April 2017 - Cover2
Poultry International - April 2017 - Contents
Poultry International - April 2017 - Editor’s Comment
Poultry International - April 2017 - 3
Poultry International - April 2017 - News
Poultry International - April 2017 - 5
Poultry International - April 2017 - Russian broiler producers facing flat growth in 2017
Poultry International - April 2017 - 7
Poultry International - April 2017 - 8
Poultry International - April 2017 - 9
Poultry International - April 2017 - VIV Russia to showcase industry’s developments
Poultry International - April 2017 - 11
Poultry International - April 2017 - Who will supply China’s growing appetite for poultry?
Poultry International - April 2017 - 13
Poultry International - April 2017 - 14
Poultry International - April 2017 - 15
Poultry International - April 2017 - Gut health additives: four possible future scenarios
Poultry International - April 2017 - BB1
Poultry International - April 2017 - BB2
Poultry International - April 2017 - 17
Poultry International - April 2017 - 18
Poultry International - April 2017 - 19
Poultry International - April 2017 - 11 mycotoxin survey lessons to reduce poultry feed risks
Poultry International - April 2017 - 21
Poultry International - April 2017 - 22
Poultry International - April 2017 - 23
Poultry International - April 2017 - When to use natural betaine in poultry diets
Poultry International - April 2017 - 25
Poultry International - April 2017 - 26
Poultry International - April 2017 - 27
Poultry International - April 2017 - Reducing poultry processing waste maximizes yield, profits
Poultry International - April 2017 - 29
Poultry International - April 2017 - 30
Poultry International - April 2017 - 31
Poultry International - April 2017 - 32
Poultry International - April 2017 - 33
Poultry International - April 2017 - Products
Poultry International - April 2017 - Marketplace
Poultry International - April 2017 - Advertisers’ Index
Poultry International - April 2017 - Cover3
Poultry International - April 2017 - Cover4
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